1. Introduction

Mesmerizy Trading Private Limited ("we," "our," or "us") operates the Vybif platform ("Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service.

Contact Information:
Mesmerizy Trading Private Limited
1-4-265-4, HLC Colony
Anantapur, Andhra Pradesh, India 515001
Email: support@vybif.com

2. Information We Collect

2.1 Personal Information

• Name, email address, date of birth, and gender
• Mobile number and country code
• Account credentials and preferences
• Payment information (processed securely by third-party providers)

2.2 YouTube Data

• Your YouTube channel information (name, ID)
• List of channels you subscribe to
• Subscription metadata (subscriber counts, channel descriptions)
• We do NOT access your videos, comments, watch history, or private YouTube data

2.3 Automatically Collected Information

• Device information, IP address, browser type
• Usage data and interaction patterns with our Service
• Cookies and similar tracking technologies (essential cookies only)

3. How We Use Your Information

3.1 Primary Purposes

• Personality Analysis: Process your YouTube subscription data to generate personality insights
• Service Provision: Create, manage, and maintain your account
• Report Generation: Create and deliver personalized analysis reports
• Customer Support: Respond to inquiries and provide technical support

3.2 Communication

• Service Communications: Account updates, analysis reports, security notifications
• Marketing Communications: Platform updates and promotional content (opt-in only)
• You can unsubscribe from marketing emails at any time

3.3 Legal Basis for Processing (GDPR)

• Consent: For personality analysis and marketing communications
• Contract Performance: To provide the Service you requested
• Legitimate Interests: For service improvement and security

4. Data Sharing and Disclosure

4.1 We Do NOT Sell Your Data

We do not sell, trade, or rent your personal information to third parties for marketing purposes.

4.2 Limited Sharing

We may share your information only in these specific circumstances:

• Service Providers: Payment processors, cloud hosting, email services (under strict data processing agreements)
• Legal Compliance: When required by law, court order, or regulatory authority
• Business Transfer: In case of merger, acquisition, or sale of our company
• Safety and Security: To protect rights, property, or safety of users or others

4.3 Anonymized Data

We may use anonymized, aggregated data for research, analytics, and service improvement. This data cannot be used to identify individual users.

5. Data Retention

• Active Accounts: We retain your data until you request data deletion
• Inactive Accounts: Automatically deleted after 3 years of no login activity
• Data Deletion: Manual deletion within 3 days via email request to support@vybif.com
• Legal Requirements: Some data may be retained longer if required by law

6. Your Privacy Rights

6.1 Universal Rights

• Access: Request a copy of your personal data
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your personal data
• Data Portability: Request your data export via email
• Withdraw Consent: Opt-out of data processing at any time

6.2 How to Exercise Your Rights

• Data Requests: Email support@vybif.com with subject "Data Request" and include your registered email ID
• Data Deletion: Email support@vybif.com with subject "Data Deletion Request" and include your registered email ID
• Response Time: Data requests processed within 2 weeks, data deletion within 3 days
• Manual Processing: All requests are processed manually by our support team for verification and security
• Data Export Scope: Downloads include your personal data and analysis results you received, but exclude our proprietary analysis algorithms and business methods

6.3 Regional Rights

• GDPR (EU): Right to object, restrict processing, and lodge complaints
• CCPA (California): Right to know, delete, and opt-out of data sales
• DPDP (India): Right to correction, erasure, and data portability

7. Data Security

• Encryption: Data encrypted in transit and at rest
• Access Controls: Strict employee access limitations
• Regular Audits: Security assessments and updates
• Secure Infrastructure: Industry-standard cloud providers
• Incident Response: Prompt notification of any data breaches

8. International Data Transfers

Your data may be processed in countries outside your residence. We ensure adequate protection through:

• Standard Contractual Clauses approved by regulatory authorities
• Adequacy decisions for data transfers
• Appropriate safeguards for cross-border data processing

9. Children's Privacy

Our Service is intended for users aged 16 and older. We do not knowingly collect personal information from children under 16. If we discover we have collected information from a child under 16, we will delete it immediately.

10. Changes to Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will notify users of material changes via email or platform notification at least 30 days before the changes take effect.

11. Contact Information

For privacy-related questions, concerns, or requests:

• Email: support@vybif.com
• Subject Line: "Privacy Request"
• Address: Mesmerizy Trading Private Limited, 1-4-265-4, HLC Colony, Anantapur, Andhra Pradesh, India 515001

12. Governing Law

This Privacy Policy is governed by the laws of India. For users in other jurisdictions, local privacy laws may provide additional rights, which we will honor as applicable.